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People & Opinions

Reining in exploding emerging technology
and supply chain costs
by Daniel Wilson, MBA, RN,
Ronald Kumor, MSN, CRNA,
Robert Scheu, MBA, RN, and
Allen H. Bar, M.D.
By the end of 2003 the senior executives at Pennsylvania
Hospital recognized that supply chain costs were growing at an explosive
rate. The hospital experienced a 9.94% annual growth rate for supplies
in 2002 and an additional 11.96% in 2003. This growth rate was having a
dramatic negative impact on the hospital’s margin. In comparison, this
growth was two and a half times labor, and more than five times greater
than the United States Consumer Price Index rate of 4.3% for 2002-2003
(U.S. Department of Labor, Bureau of Labor Statistics).
While efforts were being made at the University of
Pennsylvania Health System corporate level to evaluate products that
were expected to have a financial impact greater than $200,000 a year,
processes were lacking at Pennsylvania Hospital for products under this
threshold. Recognizing this, the executive team met with members of
H-Works from the Advisory Board (H-Works, the Advisory Board Company
2005) and sought solutions from other sources to create a sustainable
infrastructure for evaluating new technology to assist controlling new
spending. Separate processes were developed to reduce current spending
through product exchanges, utilization practice review and a centralized
inventory control system to reduce inventory levels.
In the past, the Director of Materials Management had
traditionally conducted supply chain value analysis, managed logistics
and inventory controls as well as other traditional materials management
departments. The oversight and analysis required to direct a high
quality value analysis process necessitated the creation of a separate
system and reporting structure led by the Director of Value Analysis (DVA).
This position allows the Director of Materials Management to focus on
supply chain services and reducing inventory levels while the DVA
performed all of the
required product analysis (Refer to figure A).
During the spring of 2004, multiple committees developed
the infrastructure needed to support the value analysis process. These
included the New and Existing Technology Committee, Enfranchising
Physician Committee, Hardwiring Discipline Committee (financial
reporting), and Maximizing Supply Reimbursement Committee. Each
committee was delegated to create policy and procedures needed to
support the value analysis philosophy that would govern the
organization. Many of the functions of these committees were completed
and incorporated into the New and Existing Technology Committee and job
functions of the DVA. The infrastructure created continued to mature as
policies and process flows relating to the introduction of new and
existing technology were completed. The final phase to start the value
analysis/new technology review process focused on hospital wide
communication of the issues, solutions, as well as steps for
implementation to control exploding emerging technology and supply chain
costs.
Previously, in many healthcare organizations, it had
been common practice for physicians to obtain and utilize new as well as
existing technologies from vendors without the hospital’s approval or
knowledge thus adding millions of dollars to supply costs. To facilitate
this process, the New and Existing Technology Committee’s
interdisciplinary team of physicians, clinical and administrative staff
evaluate the clinical efficacy and financial/marketing impact of those
technologies before their utilization. Intelligence is exchanged among
the constituencies within the hospital system to assist with the
decisions on which technologies and products to adopt.
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Figure A -
Director of Value Analysis
Reporting Structure |
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Click on image for larger view |
A DVA’s job function has a unique vantage
point for identifying weaknesses and work silos in the business model
and developing corrective measures. Business model discipline should be
instilled through the integration of work flow processes associated with
new and existing technology introductions. Specifically, a defined
algorhythm safeguards that each product will follow the business model
(Refer to Figure B). The algorhythm insures that savings are achieved
through: 1) vendor control, 2) pacing the rate of product introductions,
3) creating an opportunity to financially review and make rational
product decisions before its use, 4) evaluate products through a cost
benefit analysis as related to clinical quality data, 5) utilize only
free product for trials in return for a marketing opportunity rather
than paying list prices for un-contracted products, 6) delay product use
for increased leverage to improve pricing, 7) utilize business model
discipline related to contract management and material control systems,
8) minimize shelf stocking, 9) encourage consignment when feasible, 10)
force the vendor to bring in the product per case as needed, and 11)
lower clinical supply inventory levels.
The first stage in developing and
implementing a successful value analysis process revolves around
changing the supply chain procurement culture that has persisted for
generations in healthcare. The hospital needs to communicate and explain
the explosive cost increases associated with emerging technologies and
supply chain costs, and emphasize their direct impact on the hospital’s
ability to afford these technologies, capital improvement and labor. All
planning and steps of implementation should become standard agenda items
for key committee and leadership meetings to encourage an inclusive and
participative environment. Front-end education and information is
important in order to minimize negative perceptions and garner continued
support for the process after its implementation.
In developing a value analysis process,
the second component involves physician support and participation, as
well as appointing a physician chair for the New and Existing Technology
Committee. Physician Enfranchisement is critical for a successful value
analysis process. It is important to involve physician leadership early
in the process to foster physician participation, seek new product
introduction procedures that would be fair and to identify obstacles and
their solutions. The upfront work and collaboration with the physicians
creates a foundation that will foster a successful value analysis
program. The second part of physician enfranchisement is recruiting the
correct physician to chair the New and Existing Technology Committee.
The physician selected should have an active practice, years of
experience and an understanding of the issues. His or her role as a
physician liaison provides valuable assistance communicating with fellow
physicians, reviewing emergency and one-time product requests and
insuring that standards of patient care are not impacted. The committee
composition should include heavy physician representation, the DVA, an
Executive Sponsor, Perioperative and Cardiology representation, a
Purchasing Representative, as well as other pertinent administrative and
clinical staff. The DVA, serving as the Co-chair will provide the data
and intelligence for the comprehensive cost benefit analysis, while the
Executive Sponsor provides senior executive representation.
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Figure B - New
Technology Process Flow |
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Click on image for larger view |
An early initiative should be the creation or revision
of vendor visitation, new technology/product introduction policies, and
the addition of sanctions that could end a sales representative’s
visitation privileges for not adhering to the process rules. Controlling
vendor access is a challenge. Vendors must be required to make advanced
appointments for visitation through limited and designated staff.
Walk-in access should be denied and visitation only approved for
clinical support. Those soliciting sales in a clinical setting risk
losing their visitation privileges. Below are some examples of vendor
attempts to corrupt the business model at Pennsylvania Hospital during
the past year:
• Soliciting
unapproved product
• Attempting
sales in a clinical setting
• Violating
the visitation policy
• Removing
inventory
• Exchanging
more for less expensive inventory
•
Interrupting patient flow
• Invoicing
for procedures not performed
• Invoicing
at prices greater than agreed upon
• Adding
enhanced and more expensive product to a contract after a less expensive
version was approved
• Adding
additional non-reviewed products to a contract
• Attempting
different and higher pricing for individual entities
• Attempting
to change to a higher price after a product is approved (submitting a
lower price to achieve product approval)
• Misleading
about a product’s "true cost"
• Creating
clinician discontent
• Enticing
staff with gifts
• Attempting
to change other contract terms such as shipping and freight, duration of
price guarantee, and adding volume thresholds without agreement or
consultation.
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Figure C -
Committee Structure |
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The New and Existing Technology Committee
process begins when a physician or clinician submits a request to
utilize a new technology or product. The vendor fills out the new
technology/product request form that is signed by both the vendor as a
price quote and the requesting clinician (to insure the clinician is the
one making the request). The form is then submitted to the DVA who
performs a financial analysis on the product for the committee’s review.
This analysis includes: 1) a cost clarification related to the product’s
utilization as compared to the cost of the current or nearest technology
for the same procedure, 2) a direct product cost comparison, 3)
reimbursement is analyzed on a per case basis as well as through the
contribution margin and net margin for the affected inpatient and
out-patient procedures, 4) expected case volumes need to be determined
to annualize the cost impact, 5) carve-outs and pass-through payments
should also be identified when appropriate. Understanding the cost
difference, volumes, reimbursement, contribution margin and net margin
for products and their related procedures before their utilization
allows the committee to comprehensively understand its financial impact.
The physician or clinician is then
invited to present his/her their product’s clinical efficacy to the
committee. It is imperative that the requesting physician present his or
her product. As a part of the comprehensive review process, the
product’s efficacy can be best represented by the clinical expert. A
decision is made based on this information through a committee vote. The
four decisions for vote are: 1) approved, 2) disapproved, 3) approved
for trial, and 4) pending.
The benefits of the process will vary
with each type of decision. If the committee approves a product, it will
follow the prescribed process flow, insuring the business model is
followed and safeguarding the contract terms and pricing. Disapproval of
a product occurs when it lacks supportive clinical data and or does not
justify the additional expense; an example of direct cost avoidance by
not utilizing a more expensive product or technology. If a product is
approved for a trial, the vendor should provide the product for free in
return for the marketing opportunity and possible approval rather than
the hospital paying un-contracted prices, thus affording an incentive
for the vendor to have the product approved through the process. It also
would hurt price negotiations if the facility has already paid the
un-contracted prices. Products may also be placed into a pending status
denying its immediate use to create additional negotiating leverage for
improved pricing or contract terms. Applying these principles to all
product requests has taken the politics and sales representatives out of
the process, leaving financial data and clinical efficacy as the
deciding factors.
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Table 1- Annual
Admissions Growth |
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Table 2 -
Projected Annual Supply Cost Increase |
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| Table 3 - Actual Annual Supply
Cost Increase |
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Once a product is approved, the process is not complete
until the DVA coordinates the following components to guarantee that a
product is introduced properly:
• The
contract manager will need to execute the contract after reviewing the
terms for accuracy with the DVA
• The
contract manager then enters the new product into the material control
system
to insure the price and contract terms
• The
product is added into the charge description master to insure charge
capture
• When
appropriate, the DVA will contact the Managed Care Contracting
Department to inform them of a product add that may warrant solicitation
for additional reimbursement from third party payers
• When
appropriate, the Medical Records Department is informed of new
technology to insure appropriate coding
In addition, the DVA has other functions that assist
coordinating and integrating the value analysis process into the various
constituencies within the health system:
•
Coordinating and communicating all local entity value analysis efforts
through the Corporate Value Analysis Committee (CVAC Rep, Refer to
Figure A)
•
Coordinating all material acquisitions through Corporate Purchasing for
leverage points related to pricing and contract terms
•
Identifying non-approved products
•
Facilitating interdepartmental communication as related to the material
control and CDM numbers for future ordering and charge capture
•
Communicating departmental in-servicing needs prior to product
utilization
•
Coordinating all value analysis committees (Refer to Figure C)
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Table 4- Total
Clinical Supply Costs |
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Total Clinical Supply
Cost: |
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Year |
$Amount
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%Increase
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%Volume Growth |
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2003
2004
2005 |
$54M
$56.9M
$59.5M |
11.96%
5.18%
4.49% |
1.82% 2.47%
4.50% |
Other value analysis committees can help control supply
costs. The creation of a Supply Cost Containment Committee (Refer to SC3
Process, Figure A) is recommended to seek product exchanges and
utilization review of current products to generate savings. A Nursing
Products Committee (Refer to PAH Products Committee, Figure A) should be
instituted to review all other non-perioperative clinical supplies that
are being introduced into the facility. If a product is clinically
approved for use by the Nursing Products Committee, it should then be
submitted to the New and Existing Technology Committee for further
financial and clinical review and utilization determination. The New and
Existing Technology Committee should be the umbrella committee for all
product introductions.
The final component in controlling supply costs is the
implementation of a centralized materials management process and an
inventory control system for all procedural areas. The goal is to take
supply management out of the hands of the users and put it into the
hands of the materials team who have the expertise to achieve savings.
Clinicians can now focus on patient care, and not worry about managing
supplies and supply costs. This includes establishing processes to
incorporate new supplies, adjusting inventory levels of existing
products in the same class, creating a consistent review process for
expired or soon to-be-expired products, establishing triggers to
identify spikes in utilization, and creating opportunities to quickly
respond by reconfiguring the product, class or purchasing pattern. Two
examples of implementing the above include a $44,000 reduction of
inventory in the Interventional Radiology Department in 2005 and a
combined 2003-2005 total of $915,516 reduction of inventory in the
Interventional Cardiology Department achieved through straight inventory
reduction at PAR locations, increasing consignment and the removal of
obsolete inventory.
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Table 5 - Total Clinical Supply
Cost
Increases Are Slowing |
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Table 6- Projected Total Annual
Supply Costs |
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Table 7- Actual Total Annual
Supply Costs |
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The results of the value analysis process and related
committees to include centralized materials management has had a
dramatic impact on supply chain costs by combining to pace product
introductions, allow time for financial review, and hold down inventory
levels. Prior to these supply chain cost control initiatives,
Pennsylvania Hospital’s annual supply cost was projected to increase 14%
in 2004 and 16% in 2005 (Refer to Table 2), while admissions grew 9%
(Refer to Table 1). This supply growth was reduced to 5.18% in 2004 and
4.49% in 2005 (Refer to Table 3).
In fiscal year 2005, the annual supply cost trend
decreased to 4.49% (a net decrease relative to the 4.5% volume growth
experienced during the year). The cost savings and avoidance initiatives
occurred in spite of the volume added by 800 high-cost neuro-surgical
cases, accounting for approximately $1.8M in new spending. The tables
below demonstrate the percentage cost increase relative to the volume
growth experienced at Pennsylvania Hospital 2003 through 2005 (Refer to
Table 4 &5). The goal is to manage escalating costs and keep the annual
cost increases as low as possible.
2003-2005 clinical supply cost
growth comparison relative to volume growth:
The lessons learned at Pennsylvania Hospital through
Value Analysis, the New and Existing Technology Committee, and Inventory
Management, is that health care organizations are capable of intervening
and controlling costs associated with emerging technology and inventory
control. In 2005, Pennsylvania Hospital achieved a cost avoidance of 7.1
million including $350,000 in savings associated with cost containment
(refer to Table 6 & 7). Future initiatives will focus on physician
support and partnership with the hospital negotiating contract terms,
expanding hospital and vendor relationships as well as a continued focus
on Inventory management, especially in procedural areas.
Many organizations have effective versions of the Cost
Containment Committee, but demonstrate an inability to deal with the
costs associated with emerging technology. The pace of new spending will
continue to greatly outstrip any savings achieved through current
product exchanges and utilization reviews. New spending has to be slowed
down up-front, while savings are achieved through current product
reviews. Both efforts have to be undertaken simultaneously to achieve
significant results.
In conclusion, the DVA position, value analysis and new
technology process has created a funnel that all product acquisitions
must pass through, unifying everything under one roof insuring
accountability and control. This universal approach has put an end to
the fragmented processes that vendors have used to their advantage in
the past.
The frenzied pace of product introductions previously
experienced by the hospital has given way to a methodological process.
The process has also eliminated work silos integrating Purchasing,
Contracting, Material Control Systems, Materials Management, Charge
Description Master, Reimbursement, Nursing Products Committee, Cost
Containment Committee, New and Existing Technology Committee, Clinical
Staff and Finance into a seamless and comprehensive flow of activity
relating to all aspects of new product introductions.
HPN |
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May
2006
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Worth Repeating |
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"You
don’t need to have certain supplies in every location but you should
have it in a location where the critical care nurse can get them
within 10 minutes. Even 10 minutes can seem like a lifetime."
Dee Donatelli, vice president ,
VHA Inc.’s Integrated Delivery Team
"Unlike a bottle of wine, your
database does not improve with age. In fact, your in-house database
is deteriorating by no less than 20 percent each year."
Jack Schember, marketing manager,
Melissa Data Corp.
"Some hospitals will have 500 beds
and one ICP. This kind of staffing makes it very difficult to
develop and run a strong infection control program. You have to be
extremely creative."
Linda Spaulding,
founder and CEO,
InCo and Associates LLC
"Many times, [SPD staff] may think
they’re listening to their customers, but if they’re not adequately
documenting or surveying their customers – and then using that
information to their best advantage – they can’t expect to
effectively track trends and identify problem areas."
Richard Schule,
director of clinical sterile processes, Clarian Health Partners
"Seamless patient-data transfer when
moving a patient is important in maintaining continuous monitoring
and data continuity."
Walter Huehn,
director,
anesthesia care segment,
patient monitoring, global marketing, Philips Medical Systems
"With so much activity occurring
between emergency, pre-op, O.R., and recovery, it’s even more
critical to have one monitoring system that can move with the
patient."
Dorothy Marshall,
marketing communications manager,
Spacelabs Medical |
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