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RSNA 2008: What tech trends emerged?
Blurring lines, new modalities, new spins on current modalities and
software improvements define leaner show
by Rick Dana Barlow

C HICAGO – As each year draws to a close the
healthcare industry hosts one of the last trade shows on the circuit, a
post-Thanksgiving extravaganza in Chicago that prominently features
diagnostic imaging equipment and supplies and typically attracts more than
60,000 attendees from around the world. While the Radiological Society of
North America’s 2008 outing didn’t disappoint with some of the technology
debuts and upgrades, RSNA did seem a bit lighter in traffic even as it
expanded to three halls but with fewer exhibitors and more than a dozen or
so empty booths. Perhaps the tightening economy played a role in the
no-shows.
In fact, according to RSNA data, total attendance fell 5 percent in 2008
from the previous year, to nearly 58,800 from nearly 62,000, during the
show, which took place here between November 30 and December 5. Among the
total, exhibitors posted the largest percentage drop at 12 percent, to
nearly 24,700 from slightly more than 28,000 in 2007. Attending radiologists
and other healthcare professionals slipped 1 percent to nearly 27,600 from
27,900 the prior year. The only increase showed up in the guest category, up
7 percent to more than 6,500 from nearly 6,100.
Still, the thousands of attendees witnessed a continued blurring of the
lines between imaging, information technology, oncology and surgery
functions. They also were treated to a flurry of new modalities and new
spins on current modalities, as well as software improvements stressing
flexibility, modularity, portability and above all else, integration.
High-speed computed tomography seemed to give way to high-definition CT
with low-dose capabilities, and adding an attached-at-the-hip spouse in the
form of positron emission tomography. In fact, the imaging industry
continued to push PET without CT to the brink of extinction.
Ultrasound’s ongoing renaissance was seasoned with such new modality
concepts as molecular particle imaging, photon counting, proton beam and
several women’s imaging breakthroughs. Nanotechnology, as well as simulation
or "serious gaming" as researchers dubbed it, new three-dimensional
rendering and even creative imaging uses of iPhones turned heads.
What follows are a few observations and revelations about what was hot in
diagnostic imaging and IT-related market segments, along with peeks at
practice management, oncology and surgery tie-ins by Healthcare
Purchasing News.
Blurred lines
This doesn’t refer to the actual images, mind you, but to the clinical
and technological delineations between imaging, IT, oncology and surgery.
For the last five years, RSNA, unintentionally perhaps, demonstrated a
growing fusion between the four specialties with image-guided surgical
procedures and image-guided radiation delivery in the surgical suite, all of
which is interconnected electronically to an organization’s computer
systems, including patient records and physician orders whether onsite or
remote.
Ultrasound renaissance
Amid high-speed CT and open-bore and high-end magnetic resonance imaging
(MRI), ultrasound continues to simmer to a slow boil in popularity.
Generally considered to be a mature modality dedicated to midsection imaging
and focused on women’s healthcare, ultrasound manufacturers rolled out new
applications, features and techniques beyond just real-time 3D imaging (a k
a 4D), touch-screen capabilities, affixed and interconnected barcode
readers, digital video capture capabilities, user-friendly easy access to
controls and ergonomic designs.
One company promoted an ultrasound unit that measures shear waves and
produces elastography maps that show tissue stiffness or elasticity without
transducer compression. Another company exhibited a unit that displays blood
flow and vessel diameter changes in high-definition/high-resolution output.
Other companies showcased ultrasound units that generated multiple slices of
images similar to CT, while another touted the latest version of its
technology that fuses real-time ultrasound images with the spatial and
contrast resolution of CT, MR or PET and includes the capability to track
and mark a patient’s anatomy during an exam.
New modalities
Joining the allure of relative newcomers PET and tomosynthesis were a
gaggle of up-and-coming imaging modalities with impressive-sounding names.
Among the group were the seemingly redundantly named molecular particle
imaging (MPI), photon counting, proton beam, positron-emission mammography (PEM)
and breast-specific gamma imaging (BSGI).
According to studies released at RSNA, MPI is designed to detect and
quantify individual cells in an effort to use cell therapy to regenerate
damaged organs in lieu of transplants; photon counting is designed to
convert the traditional black-and-white X-ray image into color to
distinguish elements within the body and eliminate electronic noise in
low-dose imaging applications; proton beam is designed to facilitate 3D
imaging of microscopic structures; PEM is designed to image the breast
regardless of breast density or a woman’s hormonal status, two factors that
limit the effectiveness of standard X-ray mammography and MRI; and BSGI is
designed to detect cancers not found on mammograms or by clinical exam, such
as invasive lobular carcinoma and additional lesions when only one might be
found.
Photo PHR
While healthcare organizations may be struggling to adopt and implement
electronic medical records to populate an electronic health record, software
developers aren’t slowing their progress to incorporate new capabilities
into the traditional EMR and EHR offerings. In fact, image-enabled personal
health records generated some buzz and represented a next iteration of the
technology in that patients could house and access X-ray, CT and MR images
within their own medical files.
Game faces
Studies may have shown that surgeons who play video games improve their
dexterity, reaction time and surgical techniques, but more recent research
highlights some additional legitimate benefits. Simulations or "serious"
gaming can add a new dimension to diagnostic imaging – not just in 3D
visualization but also in extending traditional learning and thinking. Many
of the leading flat-panel display and software vendors rely on video game
cards to bolster image quality but now this 3D simulation is being used to
teach complex anatomy to radiologists, such as interactive anatomical "fly-throughs,"
and shooting a variety of bacteria and viruses that intelligently respond to
the player. Imagine the infection prevention and sterile processing
opportunities.
Small places
Nanotechnology made headlines and turned heads with theoretically
credible medical applications. In fact, some researchers postulated that
nanoparticles could function quite effectively as diagnostic and therapeutic
agents, from imaging applications (attaching optical probes) to drug
delivery to radiation delivery. They potentially could augment, if not
replace, endoscopic pill cameras, tablets and radioactive seeds, for
example. One researcher predicted cardiovascular imaging applications as one
example, but cautioned against potential toxicity issues not found on the
larger molecular level.
Dose reduction
Several companies promoted low-dose CT units or vendor-neutral software
overlays for clinicians to capture standard diagnostic images without
necessary high doses of radiation to limit noise. These companies promoted
CT-dose reduction "filters" as most effective for pediatric applications.
Data access
Remember those days when you wanted to work on your office PC while
outside the office but couldn’t? Those days are history as a growing number
of companies, including some well-known computer manufacturers, demonstrated
software applications that enabled end users to access their files from
literally anywhere – within a different internal department or unit, at an
outlying clinic or at home. Using Internet- and intranet-based access points
a clinician can open a file in one location, be interrupted, move to another
location and reopen the file at the same point where he or she left it
without compromising data integrity and security.
Hands up
Several years ago, hand-held computers were all the rage but the Palms
were nowhere to be found this year. In their place: Apple’s iPhones and
Macs, along with a plethora of tablet PC applications, and even Dell with a
suite of healthcare service applications, including administrative,
financial and operational software and hardware packages.
Continuing trends
Digital anything continues to make inroads, unspooling the future of film
use. But film isn’t dead yet by a long shot as computed radiography and film
digitizers (as the intermediate step between CR and digital radiography or
DR) remain solid in sales. While DR may be popular among healthcare
facilities bookending the market – from the larger urban and suburban
research institutions to the smaller, upscale and more nimble diagnostic
imaging centers – CR and digitizers seem to satisfy most in the middle,
particularly among the cost conscious in a shaky economy. At the same time,
digital mammography, along with step-sibling computer-aided detection (CAD)
continues to struggle for clinical and scientific credibility versus film
among conflicting reports and studies even as more hospitals and imaging
centers migrate to filmless operations.
Integration between diagnostic and oncologic imaging modalities and IT
has been kicked up a notch, particularly in the areas of data protection,
retention and security during disasters. Also prominent were the
"convergence trio" of flexibility, modularity and portability. As healthcare
facilities circle the wagons to financially retrench themselves in a
faltering economy – something last seen during RSNA shows in the very early
1990s – strategies and tactics to control costs re-emerged as winning
formulas. That includes retrofitting existing equipment, investing in
second-hand equipment and finding applications for equipment across several
departments, such as a portable DR that could be transferred to the surgical
suite, exam room and emergency department. Hand-carried ultrasound units are
becoming more mainstream even as portable CT begins to make waves by
bringing imaging services to the patient rather than vice versa,
particularly in the ER, but also in the operating room and at the bedside.
Curious findings
Showing radiologists a photograph of the face of the patient of whom he
or she is reading the image leads to more compassionate and theoretically
more improved work. However, privacy issues need to be addressed. At the
same time, in the isn’t-it-obvious category research showed that emphasizing
systematic approaches and eliminating shortcuts, even among the most
experienced radiologists, avoids emergency imaging misses, particularly
involving the brain and spine.
RSNA 2009, which occurs November 29 through December 4, in Chicago’s
McCormick Place, emphasizes a familiar theme beguiling the entire healthcare
industry that seeks fundamental reform: "Quality Counts." 
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