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Copyright © 2010

People, Places, Processes & Products that Influence the Supply Chain

INSIDE THE CURRENT ISSUE

April 2009

News

Connect with this month's featured Advertisers:

AHRMM
Ascent Healthcare Solutions
Alco Sales & Service Co.
Amerinet
BD Medical-Ophthalmology
BD Medical-Medical/Surgical Systems
Boehringer Labs
Chloraprep
Coverall Health Based Cleaning System
Cygnus Medical
Exergen Corp
Global Healthcare Exchange
Healthmark Industries
IAHCSMM
LG Electronics
Metrex Research Corp.
NOSOcontrol
Oakworks
Parker Labs Inc.
Ruhof Corporation
Spectrum Surgical Instruments Corp.
Starion Instruments
SteriCert
Steril-Aire
Strategic Value Analysis
Stryker Instruments
VHA
 

Crafting a supply chain standards stimulus package

Is the economy derailing debate momentum?

by Rick Dana Barlow

While advocates and observers have promoted the estimable benefits of standards for tracking medical devices for years, 2009 tosses in a proverbial monkey wrench.

A deepening economic recession, a bank-busting bailout and fiscal stimulus package, as well as profound trepidation about the future of individual and corporate revenues and expenses all add up to a recipe for procrastination, if not a distraction.

After all, adopting and implementing standards may be financially responsible and rewarding in the long-term but it also will be costly if you’re concerned about short-term accountability.

President Barack Obama clearly has healthcare reform in his crosshairs starting this year but how will those efforts translate into reality? In his new budget, Obama earmarked $634 billion over 10 years to prop up the nation’s $2.4 trillion healthcare economy, with more than $19 billion targeted to information technology.

Short of legislation, mandates, regulations and federal reimbursement reductions as penalties for non-compliance, current efforts to accelerate adoption and implementation of standards, let alone IT, have yet to generate the necessary traction. So how do you convince at least 50.1 percent of healthcare facilities in operation today to start using standards, such as GS1’s, fully by 2013?

Joe Pleasant Jr.

 

"Peer pressure is a strong motivator, especially when one’s peers are seeing successes," said Joe Pleasant Jr., FHIMSS, CIO and senior vice president, Premier Inc., San Diego. "As more healthcare organizations adopt the standards, we believe they realize significant improvements in both patient safety and supply chain efficiency, similar to what’s already been achieved in other industries that have moved forward with the GS1 standards. And continued education and support from top industry experts and organizations will continue to facilitate the ongoing drive toward industry-wide adoption."

Mary Beth Lang, Amerinet senior vice president, business intelligence, Amerinet Inc., and president, Diagnostix, St. Louis, however, points to software and connectivity issues.

"One of the most critical links for healthcare providers is the availability of highly functional software systems that will accurately and fully handle the new GS1 related fields of Global Locator Numbers (GLN), Global Trade Item Number, (GTIN) and the other attributes that will become available when the Global Data Synchronization Network (GDSN) is fully up and running," Lang noted. "There is a cost to the development of these enhancements by the healthcare MMIS software companies, and in some instances, the risk of lack of adoption of these enhancements will become a barrier to the development."

More investment is needed to get technology up to speed, Lang continued. "Seed money to encourage the development of these software enhancements will provide a catalyst that would encourage these enhancements to become a standard required offering," she said. "One of the strings that could be attached to this seed money is the requirement that fees charged to members will be minimized and reduced as higher and higher levels of providers adopt the enhancement technology."

David Hermann

 

David Hermann, director, Aspen Healthcare Metrics, a MedAssets company, concurred.

"Hospitals are running on extremely narrow margins in an ever tightening economy at a constant state of reinvention," Hermann said. "They are required to keep up and adapt in an ever-changing landscape of healthcare technology, social influence and governmental standards and regulations while delivering high quality patient care. Hospital finances are already thinly stretched with more spending designations than their budgets can support. To promote a timely and realistic rollout and adoption of GS1 standards, governmental funding should be the catalyst and initial means for hospitals to buy into and invest in the transition."

Regardless of mandates, however, Keith Griffin, vice president of supply chain analytics, VHA Inc., Irving, TX, argues that funding and economic justification are critical elements.

Funding is needed for infrastructure development for implementing the Unique Device Identifier (UDI) initiative within the hospital, according to Griffin. This funding should include resources for the needed technological changes and support for consulting services to help the hospital meet the standards, he added.

But Griffin also called for group purchasing organizations to lend a helping hand, for the private sector to offer "creative and innovative solutions... that provide value while promoting the acceptance of GS1 standards," as well as "a clearly articulated value proposition" for hospital systems working to implement non-mandated standards. "This value proposition must include specific short-term and long-term financial value to the hospital system," he noted. "It must be tangible value that transcends the value to the broader global good."

Delicate balance

But maintaining a balance between the need to survive in a souring economy and the need to operate efficiently remains a grueling battle. Some experts may not view either choice as distinct. But others are concentrating with a hypersensitive focus on their financial health, rendering efforts on standards as more discretionary or secondary.

So how do you convince healthcare organizations concerned about budgets during an economic crisis to not dismiss standards as a distraction?

Mary Beth Lang

 

"Healthcare organizations must understand that the adoption of standards is an absolutely critical factor in helping facilities reduce their costs," Lang noted. "Although there will be costs associated initially with implementing these systems, they will greatly improve patient safety and reduce medical errors, thereby limiting potential liability, lawsuits, etc., down the road. Also, gaining a reputation as an innovative institution, fully focused on quality of care initiatives, can be very valuable in this era of customer-driven care. To aid in this effort, we must continue to develop the linkages between patient safety and standards, and provide [National Institutes of Health] and other research monies to encourage research studies that would specifically work to identify actions and practices that create improved outcomes and results."

Pleasant, Griffin and Hermann each stressed the need for salient educational efforts that extend beyond surface generalities.

"Success stories around patient safety and cost savings will be the main motivators in the quest for industry-wide adoption," Pleasant indicated. "We have found that the [return-on-investment] more than covers the upfront costs, and these standards can lead to major savings within a reasonable time period. Again, we would ask that, as a part of Obama’s [healthcare information technology] plan, incentives are in place to support the use of these standards."

Griffin emphasized fact-finding over assumptions.

"While we believe the adoption of GS1 standards can have a dramatic improvement on patient safety, there needs to be funded studies that will prove or disprove this assumption," he noted. "If it can be validated that standards improve patient safety, then this will become the primary reason for adoption in a challenging economy. The use of IT platforms that are built around standards will provide savings and efficiencies that will support other healthcare improvements and help organizations stretch their resources.

"There needs to be a clearly articulated ROI to the executive leadership of the hospital," Griffin continued. "By populating the hospital data with accurate and complete product information order errors should be significantly reduced. This reduction should save the hospital systems on the cost associated with order rework and audit processes."

Hermann outlined the winning formula in "communicating the importance and benefits of adoption as well as enabling hospitals and health systems to embark on the standards adoption process" as including education of the healthcare marketplace, governmental financial assistance and setting a conversion timeline. "Education should convey ultimate financial savings and improved operational efficiencies as a result of proper GS1 adoption," he said. "Government commitment to the absorption of part of the monetary hit required to begin the standards adoption process will alleviate hospitals’ financial burden and encourage participation. A pre-established and realistic conversion timeline will serve as a guide and parameter to ensure essential benchmarks and implementation targets are met in the standards adoption process."

Taking the standards case to the White House

Five supply chain experts outline GS1 recommendations for President Obama

by Rick Dana Barlow

After tapping five healthcare professionals with considerable backgrounds in supply chain management and information technology, Healthcare Purchasing News presented them with the following hypothetical challenge to determine how they would convince the White House to promote the need for data standards.

Inside the dossier was this scenario: As an influential and respected healthcare professional you’ve been recruited by President Obama’s Office of Healthcare Transformation (a group with dotted lines to the Department of Health and Human Services and the Centers for Medicare and Medicaid Services to serve as a special advisor on supply chain efficiency.

The White House and the OHT assign you to develop a 3-to-5-point business plan/program to encourage hospitals and other healthcare facilities to agree on, adopt and implement GS1 standards as part of the government’s post-stimulus plan agenda.

Below, HPN shares with its readers and with the industry the specific points recommended to Washington to redirect healthcare administration, finance and operations.


Joe Pleasant Jr., FHIMSS,
CIO and senior vice president, Premier Inc., San Diego

To improve patient safety and efficiencies, we have to be able to automatically read and identify product information. To accomplish such, the healthcare industry needs to:

1. Utilize an identification process to ID all of the participants within the supply chain. The majority of other industries worldwide successfully utilize a global locator number (GLN) Healthcare needs to do the same, and we would require such.

2. Products need to be uniquely identified to positively affect patient safety and eliminate inefficiencies. As manufacturers of many of these products are global companies, a standard, global unique device identification (UDI) is necessary. As with other industries, we would recommend the use of a GTIN.

3. In order to effectively track, trace and deal with counterfeiting of certain medical products, there needs to be a product data repository that stores required information on medical devices that includes the GTIN. We would recommend the use of the Global Data Synchronization Network (GDSN) for both storing and providing the ability to synchronize information across the healthcare supply chain. Again, other industries across the world have such a GDSN and have reaped the benefits.

4. After encouraging the above, an educational program should be implemented to educate all parties within the supply chain to properly change their internal processes and to ensure best results. Also, we would ask that, as a part of [the president’s] HIT plan, incentives are in place to support the use and implementation of these standards.

5. Ensure that agencies such as CMS, HHS and FDA are also using these standards where appropriate and are not requiring their own. One standard set of standards is a must and the federal and State governments should not be the exception.


Keith Griffin,
vice president of supply chain analytics, VHA Inc., Irving, TX

1. Accelerate FDA plans to implement Unique Device Identifier (UDI) initiative to require the manufacturers to identify their products with the GS1 global data standards and to require the distributors to implement and use GS1 data standards.

2. Require the use of GS1 standards, the Global Location Number (for location identification) and the Global Trade Item Number (for product identification), by the manufacturers, distributors, hospitals and group purchasing organizations (GPOs) in accordance with the industry-generated timeline of Sunrise 2010 and Sunrise 2012 respectively.

3. Require or facilitate the delivery and receipt of standardized product data via electronic methods.

4. Require the use of GS1 standards by government agencies like the DOD, VA, Indian Health Services and CMS, setting the example for the rest of the marketplace.

5. Require that the healthcare industry transition to electronic media, the EHR, instead of paper or manual records. Savings from implementation of UDI, GS1, and other supply chain efficiency measures will help fund additional EHR activities.


Mary Beth Lang,
Amerinet senior vice president, business intelligence, Amerinet Inc., and president, Diagnostix, St. Louis


1. Allow stimulus package grants that will encourage hospitals to design, develop, install or enhance materials management information systems (MMIS). These systems must support GS1 standards, Unique Device Identification (UDI) recording and tracking to provide for traceability of implantable and other critical healthcare products. This should also include interface capability to bring this information into the electronic medical record (EMR), another Obama–led initiative that is supported by the stimulus package.

2. Encourage the FDA to fully define and communicate their UDI guidelines to assist the industry in focusing on one distinct standards system. This will ultimately reduce healthcare costs for all, by simplifying and expediting the investments that all stakeholders will need to make into the standardization initiatives.

3. In order to create a system that stimulates the flow of standardized information, provide funding to the FDA to support the development of UDI tracking databases. These would be publicly accessible to all in order to expand and support the tracing and tracking functions that will be required.


David Hermann,
director, Aspen Healthcare Metrics, a MedAssets company


1. Educate the healthcare marketplace on the long-term benefits of utilizing G1 standards. These include:

• Precise identification of items throughout the supply chain

• Assurance that hospitals are paying the right price for the right item

• Assurance that the vendor understands exactly what item (and unit of measure) the hospital is purchasing, reducing returns and misused items

• Precise costing of inventory on hand due to a pre-understanding of price paid

• Precise case costing due to understanding and marking exact cost per item used in patient care

• Precise identification of any asset either owned, consigned, bulk-purchased or carried in by a sales representative, since all of these scenarios may occur and each may carry a different price per each

• Provide greater precision to the identification of recalled or failed items

• Ability to clearly identify which provider is making what purchases to better understand and drive contract compliance

• Key step towards financial and operational transparency in the supply chain

2. Stimulate utilization and adoption through initial financial support of hospital computer/IT system conversions. Among hospitals’ core roadblocks to realizing the full potential of unique device identification (UDI) systems are the limitations forced upon them by their computer systems. Most materials management information systems (MMIS’) and enterprise resource planning systems (ERPs) designed for use in the healthcare vertical do not have the ability to track items at the serial number level; they stop at the item number or manufacturer catalog level. To take complete advantage of the benefits of UDIs, a costly modification or replacement of IT systems would be required, as well as facility-wide installation of bar-code readers and the establishment of bar-code reader training. Donated governmental financial assistance would encourage the IT system replacement and bar-code reader purchases required for this transition and would promote and accelerate adoption.

3. Establish conversion timeline to properly plan and roll out national GS1 standard implementation leaving no hospital behind. Building a conversion timeline will organize and rationalize GS1 standard implementation, making the process more palpable and palatable for hospitals and health systems. The conversion timeline should be realistic and attainable and take into account other large or national initiatives that may monopolize financial or human resources such as the Medicare RAC program. Input from hospital and health system executives should be considered when developing key benchmarks and targeted completion dates.


Mitch Cooper,
CEO, The Cooper Group of NC, Kinston, NC


1.a. Check your on-hand inventory. If the value is greater than $1,500 per licensed bed, you are way overstocked. Consider migrating to vendor picked and packed inventory delivered directly to your par level locations. The Global Location Number (GLN) is a great way to globally identify each and every possible location within your facility. Implementation can substantially reduce your warehouse and OR storeroom inventory levels.

1.b. Begin educating the C-Suite and Board of Directors on the benefits of the coming Unique Device Identifier (UDI), which is simply the Universal Product Number (UPN) with the lot/batch number, expiration date and serial number where required, all bar-coded in standards-based bar codes. The benefits, from a financial standpoint, outweigh the costs substantially. For instance, capturing the product information at the point of care, then feeding that information to the electronic medical record, the billing system and to the supply replenishment -the hospital can learn exactly what it costs for each procedure, prevent the use of recalled or expired products, track patients that have had recalled products used on them before the product recall was initiated, and you generate a replenishment order to your storeroom, distributor or manufacturer. The UDI is mandated by federal law and the implementing regulations are forthcoming. Get the CFO and other C-Suite folks involved and develop a potential risk abatement cost model. The results could be very surprising.

1.c. Work with the suppliers in your highest cost areas such as implantables (Cardiac Cath Lab/Orthopedics) on an improved consignment program whereby you scan the product at the point of care, generate a purchase order for replenishment and a payment order, all in the same day. By the time they get the replenishment order they also have payment on the product you used. With the speed in which these devices evolve, they can be costly to own. The GS1 standards-based EDI transactions accommodate this.

1.d. Learn about the UDI and outline the potential benefits. Now start educating the entire health system you work for, from the Materials Management team to the Nurses, Laboratory Technicians, Radiology staff, Operating Room staff. Put on a show in their own storeroom and show them the products that are already labeled with the industry standard UPN, and how this will benefit them when the software is made UPN- and ultimately UDI-compliant. You will be surprised at how few items are not marked and how many have the UPN over-labeled with your own in-house label. Conduct a cost/benefit analysis on the in house labeling and charge capture process and you will see just how much can be saved in real dollars immediately.

2. Software that is UDI-compliant is the only way the industry will achieve savings and improve the quality of care. With the UDI regulations pending now, and with the history of UPN-compliant software versus HIPAA-compliant software, I see no alternative but for the FDA to regulate that all software in healthcare be UDI-compliant. 

3. It is up to each materials management professional to able to educate their C-Suite on the fine points of UDI implementation and develop cost savings models with the key players. The overall cost reductions, improved quality of care and improved reimbursements from fewer HAIs, not to mention the improved reputation in the community, are all excellent reasons to implement the standards based systems.