WellStar emerges at epicenter of operational efficiency
Supply chain division shines after stellar re-engineering efforts
by Rick Dana Barlow
T he economy’s Waterloo during the last
several years turned out to be a watershed event for Marietta,
GA-based WellStar Health System.
What better motivation to circle the wagons and make top-to-bottom
improvements in cost management and supply chain operations than payer
reimbursement plunging, coupled with uncompensated care soaring
through the stratosphere.
Here are some of the telltale numbers that helped spark action.
With more than 10 percent unemployment in Georgia in fiscal year
2010, WellStar provided nearly 10 percent of healthcare to those
without insurance. In fact, WellStar incurred nearly $48 million in
costs for charity care provided to qualified patients within a
five-county area. Further, WellStar provided more than $64 million in
unreimbursed care to patients who chose not to apply for charity care.
Finally, WellStar facilities and physicians received $31 million less
reimbursement for Medicaid patients and $58 million less reimbursement
for Medicare patients.
"Reducing supply cost helps offset unreimbursed care, and we are
also working with our high-cost implant vendors to help share in the
social responsibility of caring for these patients by requesting the
donation of implants where WellStar receives no reimbursement,"
insisted Anthony Trupiano, vice president, supply chain. "Our success
rate is low, but we are trying to raise the awareness in the vendor
community."
During the last two fiscal years WellStar’s supply chain team
morphed into an integrated group striving for world-class status from
a "fragmented and unsophisticated" function, spearheaded by a
prominent consulting firm’s recommendations the year before Trupiano
joined the team.
But the change wasn’t as challenging as it could have been.

1st Row: Darrell Sharp, Kay Boyer, Lynn Bryant,
Greg Separk, Michael O’Toole, Chad Larry, Anthony Trupiano, Cherise
Brown, Ken Tifft, Melanie Duncan.
2nd Row: Terry Hughes, Kenneth Long, Jamel Goodson, Carla
Stephens, James Goodwin,
Ivan Holmes, Walter Grueninger, Miranda Farley.
"When I arrived, WellStar had a number of new leaders that had come
from other organizations that had sophisticated supply chain
functions, so there was an openness to change," Trupiano recalled. "I
was very fortunate to not have to deal with a lot of ‘turf issues.’ In
fact, quite the opposite in that we were invited in to clinical
departments and in some cases heard ‘please help us.’ Secondly, [WellStar’s]
Opportunities program is a great forum to effect change quickly. With
the senior leaders in the room, any opportunity that is practical, is
backed by strong analysis, and is consistent with our strategy,
mission and values, moves forward. We have an extremely talented
leadership team that is willing to challenge the status quo, and
challenge leaders to continue to improve."
Since fiscal 2009, Trupiano’s team slashed supply cost per adjusted
discharge more than 22 percent more than halfway through WellStar’s
four-year plan. Moreover, supply chain has operated under budget by
more than $57 million since fiscal year 2008, according to Greg Separk,
system specialist, purchasing and contracts. In fact, current fiscal
year savings exceed $6 million. Separk emphasized that supply cost
savings has decreased annually, despite inflation, increases in
patient volume and the expansion of the WellStar Medical Group.
WellStar’s supply chain team achieved such noteworthy results by
taking ownership of the entire process through accountability and
engagement, integrating with physicians and clinicians through active
and in-depth value analysis projects and aligning its services with
WellStar’s eight clinical specialties. Supply chain also embraced a
variety of information technology improvements to meet expense
reduction goals and contribute to internal revenue enhancement plans,
straddled the two largest group purchasing organizations – one for
contracting, data sharing and other nuts-and-bolts operations, while
the other for implementing an accountable care organization (ACO)
strategy.

Anthony Trupiano, Vice President, Supply Chain; Arthur Reitman, M.D.,
WellStar Cardiovascular Medicine; William Mayfield, M.D., Chief
Surgical Officer; Michael O’Toole, Director, Value Analysis
Supply chain also began participating in system construction
projects totaling $1 billion over a five-year period, including
equipment acquisition, completely overhauled its laundry production
and distribution facility, assumed oversight of product recalls that
effectively dropped patient safety events to zero and with fellow
members of a regional cooperative within its GPO spun off a company
that assembles custom procedure trays for its facilities.
To bring these supply chain improvements to fruition, WellStar
hired a new vice president and several directors that report directly
to the CEO’s office.
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Fast Facts on
WellStar Health
Headquarters:
Marietta, GA
Facilities: 5 acute care
hospitals, 5 urgent care centers, 15 imaging centers, 86 medical group
offices and 3 additional nonacute care sites
Beds (licensed and average operating):
1,321 licensed and 1,133 average operating
Inpatient Discharges (2010 vs. 2011):
FY2010 -- 64,677; FY2011 -- 67,295/Outpatient Visits
(2010 vs. 2011): Total ER visits FY2010 -- 292,861; FY2011 (projected) –
302,834
Surgical cases (2010 vs. 2011):
FY2010 -- 42,263; FY2011 (projected) -- 43,825
Total net revenue (2010 vs. 2011):
FY 2010 -- $1.636 billion; FY2011 (projected) $1.640
billion
WellStar Medical Group Physician Visits:
FY2010 -- 1,216,984; FY2011 (projected) – 1,259,212
CEO: Jim Budzinski, Acting
president and CEO
CFO: Darold Etheridge, Acting
CFO
COO: Michael Graue, Executive Vice President
Supply Chain Division
Vice President: Anthony
Trupiano
Joined organization: 2009
Previous position: Network Vice President, Supply
Chain, SSM Health Care, St. Louis, HPN’s 2007 Supply Chain
Department of the Year
Started supply chain career:
1981, SPD Technician, DePaul Health Center, Bridgeton, MO
Managers (at WellStar): Walter Grueninger, Director
of Operations; Michael O’Toole, Director, Value Analysis; Ken Tifft,
Director, Purchasing and Contracts; Cherise Brown, Purchasing Manager;
Roger Williams, Distribution Center Manager; Jamel Goodson, Logistics
Manager; Terry Hughes, Logistics Manger; James Goodwin, Laundry Manager
Employees/FTEs (at WellStar): 172
Conduit to CEO:
Direct report to Acting CEO Jim Budzinski
GPO affiliation: VHA/Novation
Annual purchasing volume/supply expense (FY2010 vs.
FY2011): FY2010 -- $232.5 million; FY2011 (projected) -- $233.5
million
Annual purchase order volume
(FY2010 vs. FY2011):
FY2010 -- $377.8 million; FY2011 -- $409.5 million
Percentage of purchase orders transmitted
electronically: 56 percent EDI & Fax Server
Percentage of requisitions processed electronically:
100 percent
Division functions: Distribution Center, Mail
Services, Laundry, Print Shop, Purchasing & Contracting, Supply &
Distribution and Value Analysis
Total annual operating expenses: $1.558 billion
Source: WellStar Health, June 2011 |
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For these reasons, Healthcare Purchasing News chose
WellStar Health System as its 2011 Supply Chain Department
of the Year.
A fitting post-script: After naming WellStar as this year’s award
recipient HPN learned that the vice president hired two years
ago to lead WellStar’s supply chain team arrived from another
award-winning organization – one that earned HPN’s top supply
chain department recognition four years ago.
Back to basics
WellStar’s supply chain climb actually predated the economic plunge
in late 2008 by about six months. In April 2008, WellStar tapped
consulting firm Deloitte to evaluate and reorganize its supply chain
operations.
"I think there was recognition that WellStar had an opportunity to
make significant improvement in its supply chain processes," Trupiano
said. "The system had a number of new leaders join the organization,
and the Deloitte engagement was seen as a way to jump-start needed
improvements. For example, value analysis was not hardwired in the
organization and departments made a number of decisions
independently."
Deloitte had framed any process improvement opportunities on a
solid foundation of value analysis, recommending that a vice president
of supply chain and a director of value analysis be hired to anchor
the process, as well as a director of purchasing and contracting and a
director of operations.
The consulting firm’s initial efforts generated $12 million in
savings that first year, but more work had to be completed to
reconnect what WellStar viewed as a "highly fragmented" supply chain.
For example, the value analysis framework may have been laid but
recommended processes had yet to be formalized, and standardization
progress had been minimal, according to Separk.
The purchasing department, for the most part, relied exclusively on
GPO relationships for contracting," Separk stated, "and the item
master, contracts built in the
McKesson [materials management
information system], and contract repository were in disarray. Much of
the negotiation for supplies, capital, and purchased services had been
delegated to clinical and enterprise support department managers, who
were very anxious to be assisted by the supply chain team."
Trupiano graciously credited Deloitte’s involvement and
recommendations as a catalyst for change.
"The Deloitte engagement was valuable in completing a thorough
supply chain ‘as is’ assessment, putting a plan together for
improvement, and gaining some quick wins," he said. "Frankly, WellStar
was in need of wide and deep systemic changes in supply chain that
would take considerable time to implement and required structural
change. Supply chain was very good at getting supplies to the end
users, but we lacked strategic direction and were not meeting the
needs of our internal customers.
"In my experience consultants such as Deloitte are engaged to
assist in finding savings opportunities and providing quick bottom
line results," he continued. "They are typically not engaged in
implementing foundational process changes to assure the changes will
‘stick.’"
Trupiano lauded his team for taking the plan, adding some depth and
running with it.
"I was very fortunate to have a director of value analysis position
that had been approved prior to my arrival, and filled that position
with a strong individual, Michael O’Toole, who had previously worked
at [University HealthSystem Consortium] implementing value analysis
programs across the country," he said. "I received approval to add a
director of purchasing and contracts position, and Ken Tifft joined us
from Kettering, adding 30 years of purchasing experience. Then, 90
days after I arrived, my director of laundry resigned, and I
transformed that position to a director of operations position with
oversight of the laundry plant, as well as logistics at our five
hospitals. That position was filled by Walter Grueninger, who joined
me from SSM-St. Louis, where he had held a similar position. Walter is
a 16-year supply chain operations professional, with a [healthcare]
finance background, and is exceptional at running supply chain
logistic operations.
"There is no way we would apply for this award, much less be
fortunate enough to be selected as a winner, if not for the
exceptional talent of this team," Trupiano added. "We transformed the
organization farther and faster than I could have imagined when I
first came on board."
As a VHA member, WellStar uses
Novation as its primary GPO for base
contracts that Purchasing uses to negotiate final pricing, according
to Tifft. Although VHA/Novation offered tools to help manage the item
file and contract repository, he indicated WellStar chose to manage
these areas internally through its MMIS, which was McKesson PMM,
because they wanted greater flexibility to design a customized
approach to manage more than 22,000 items in the item file and more
than 1,000 GPO and local contracts.
"Prior to 2008, many contracts were built in [McKesson] PMM based
on verbal quotes, e-mails, etc., which led to confusion regarding
correct contract pricing resulting in invoice discrepancies and a
significant amount of re-work, Tifft noted. "Today’s contracting
strategy for local agreements is to negotiate three-year fixed pricing
with specific item information attached to the signed and
counter-signed contract as an exhibit. GPO contracts are seen as a
starting point, and purchasing negotiates additional discounts where
possible based on external pricing benchmarks and additional
commitments or product conversions WellStar is able to accomplish."
Although Trupiano has been relatively satisfied with the dashboard
measures developed through the McKesson PMM, WellStar recently signed
an agreement with Lawson Software to implement during the next 18
months its human resource, finance and supply chain modules, according
to Trupiano for more in-depth dashboard measures.
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Walter Grueninger, Director, Supply Chain
Operations; David H. Hafner, M.D., Vascular Surgical Associates,
PC; Anthony Trupiano, Vice President, Supply Chain |
Value in analysis
WellStar’s clinicians operate eight different service lines –
cardiovascular, medicine, musculoskeletal, oncology, pediatrics,
pulmonary, surgical and women and infants – to which supply chain is
plugged in through value analysis initiatives.
"The clinical service line structures consist of an employed chief
medical officer and an administrative leader who are jointly
responsible for clinical quality, marketing and service line financial
performance, utilizing a cabinet structure to develop strategies for
key functions of the service," Trupiano noted. "Supply Chain is
integrated into the service lines through the cabinet structure, with
variation as to where we fit within the structure. In cardiology, for
example, value analysis falls under the clinical integration team, and
in surgical services, a cabinet-level surgical equipment technology
and supplies (SETS) team was created to address standardization and
technology decisions. The service lines are a mix of employed and
private practice physicians, and the participation we experience in
value analysis is phenomenal. Physician attendance at meetings is
high, and they are truly engaged in working with us to improve quality
and reduce cost."
As many as six to seven physicians may attend any of the various
monthly value analysis committee meetings, according to Separk. In
fact, "the process is so integrated that supply chain is consulted to
project supply cost savings as part of the pro-forma used in specialty
practice acquisition decisions," he stated.
Nurses participate through product trials where they can earn
points toward a financial incentive bonus under WellStar’s Clinical
Advancement Program (CAP) from their evaluation reports and
presentations.
Clinical value analysis teams and the Chief Safety Officer review
all new technology requests that includes clinical research, revenue
and profitability and cost impact analyses. Physicians requesting new
technology present to their peers within the service line before the
committees approve or deny a request. Those committees may also
develop appropriate usage criteria for approved products.
Kenneth Kunze, M.D., senior vice president and
chief medical officer, reinforced the supply chain team’s relevance to
the clinical staff and patients.
“The award speaks to the impact supply chain has
on our health system, from a fiscal perspective to patient safety,”
Kunze said. “Building a culture of collaboration between our
physicians, nurses and other team members in the value-analysis
process has been an added value for our system.”
In January, the value analysis program debuted an online product
request system to streamline the process and an online survey tool to
facilitate clinical evaluations and speed up product standardization
decisions.
"During the development of our new value analysis (VA) process,
WellStar was in the process of implementing a new physician-led
Service Line structure," said Michael O’Toole, director, value
analysis. "Thus, it was somewhat challenging to design a VA decision
hierarchy and workflow that aligned with this new service line
structure, particularly when some service lines were not fully
implemented yet. However, the VA team engaged physician service line
leaders as well as other key physicians and administrative leaders to
assist in developing the new VA process, which proved to be a powerful
tool in designing a process that met the needs of our physicians,
clinicians and administrative leaders. By using a collaborative
approach to designing the new VA process, we were able to quickly
create buy-in and acceptance of a new process that would ultimately
transform our culture from ‘purchase whatever you want’ to only
purchasing efficacious supplies that provide the most value in terms
of quality and cost."
In fact, for fiscal year 2011, annual supply and pharmacy expenses
compared to the budget are nearing levels last seen in fiscal 2007.
"We have had steady decreases in real supply dollars over the past
few years and are $9.5 million under plan for fiscal year 2011 with
one month left," Trupiano said in late June. "The low-hanging fruit is
gone, and for fiscal year 2012 we hope to cover inflation with
reductions. We have begun to expand focus to work with our medical
management team on utilization opportunities using the Clinical
Advisor data. Once again our service line structure will be incredibly
valuable in this work."
Recalling success
Prior to 2008, WellStar’s medical product recall process was manual
and highly fragmented with little accountability for all parties
involved, according to Tifft.
"There was no standard notification process, no process owner and
no confirmation that the affected product was removed from the shelf
and returned to the manufacturer," he said. "Purchasing was
responsible for managing the recall process in regards to notifying
departments and completing the required forms. Product recalls could
come from many sources, such as FDA,
ECRI Institute or a vendor, etc.,
and while purchasing was supposed to be notified first, many times
this would not happen which created confusion around response to the
recall and no one could say for sure whether or not the proper steps
had been taken."
In 2009, supply chain assumed ownership of the product recall
process for all WellStar facilities, led by one of the buyers in the
purchasing and contracting department. Even though the recall process
remains somewhat manual, Tifft noted, it’s more efficient. Basically,
Class I and II recalls require that affected product be quarantined
within four hours of notification. When Purchasing receives such a
recall it searches the MMIS to locate the product and who acquired it
to notify them of the recall and to make sure the proper steps are
taken to remove the product from the shelves.
WellStar’s Chief Safety Officer is the C-Suite’s executive sponsor
of the new process.
"This oversight promotes accountability, and since this new process
has been implemented WellStar has had zero serious patient safety
events related to product recalls," Tifft said.
WellStar Supply Chain anticipates automating the recall process
within the next year, according to Tifft as they requested capital
funds for fiscal 2012 to purchase ECRI Institute’s Alerts Tracker
system. The team chose this system because they already maintain an
extensive relationship with ECRI for price benchmarking and equipment
analyses and because they also want to manage recalls for blood
products, pharmaceuticals, equipment and food, as well as medical
products.
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Kathy Foster, RN, Nurse Manager; Jamel
Goodson, Manager, Logistics; Gerald Hobbs, RN, Nurse Manger |
Linen leadership
One of Supply Chain’s crown jewels of improvement at WellStar is
its Laundry Production and Distribution facility, which handles more
than 10 million pounds of laundry per year for WellStar customers and
a number of other external healthcare retail accounts.
Before its transfer to supply chain from environmental services,
the laundry operation earned a spot in the lowest quartile in customer
service surveys in 2009. Within the first year of the change, the
scores flipped, according to Walter Grueninger, director, operations.
"We achieved these high results by implementing daily rounding with
team members, providing team members input opportunities, providing
reward and recognition programs, implementing safety practices, and
investing in equipment and supplies," Grueninger noted, acknowledging
that laundry represented one of those low-hanging fruit success
stories.
In fact, supply chain decreased laundry’s cost per pound by 7
percent, which equates to about $400,000 in annual savings based on
10,050,000 pounds per year, according to Grueninger. Laundry also
increased productivity to 98 pounds per productive hour from 93
pounds, he added.
The laundry operation participates in environmental conservation
efforts by using a system that cleans and recycles rinse water and
wastewater, which also allows them to save 50 percent on water, sewer
and energy costs.
Supply Chain also plans to promote its laundry operation as a
revenue-generating service and a cost-cutting opportunity for WellStar.
"We have a three-year capital plan to invest $3.7 million in the
Laundry," Grueninger indicated. "After adding the depreciation expense
from the three-year capital plan, our total cost per pound will still
be significantly less than the current benchmark outsource cost per
pound. The investment will allow an increase of 50 percent production
capacity – or 5,000,000 pounds. WellStar will be able to market this
excess capacity to other hospitals at a rate less than a commercial
laundry. The retail revenue will be used to reduce internal rates to
the WellStar facilities and fund operations."
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WellStar supply chain ramps up
quality, patient safety WellStar
Health System’s Supply Chain Division used value analysis to reinforce quality
service and patient safety. In fact, Supply Chain’s efforts were reflected in
the following initiatives:
•
The Nursing Value Analysis Committee in conjunction with Quality and Safety,
developed protocol and associated products to reduce patient falls that includes
a yellow blanket draped over the bedspread to identify patients at high risk as
a visual cue for care givers. Color-coded slippers and patient armbands were
also part of the product bundle developed for fall prevention.
• The Nursing Value Analysis team identified a replacement patient
armband with a protective plastic cover to replace a paper band with poor
adhesive and ink that would run when wet. In addition, the armbands were
standardized to the universal warning colors for allergies, etc.
• Purchasing and Value Analysis worked closely with the Chief
Safety Officer, Biomed and Nursing to replace all defibrillators to a standard
model to reduce risk of variation in use.
• Purchasing and Distribution worked with the Code team and the
Executive Director of Performance Improvement to standardize components, and
layout of supplies in all code carts across the system to ensure availability of
necessary products and standardization of location.
• Value Analysis has identified five patient risk conditions:
Ventilator Associated Pneumonia, Catheter Acquired Urinary Tract Infections, C.
Difficile, Central Line Related Blood Stream Infections and Surgical Site
Infections. Value Analysis is in the process of developing "product bundles" to
aid in the prevention of these conditions. |
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New ventures
WellStar Supply Chain operates its own medical/surgical warehouse
that breaks bulk deliveries and distributes to its five hospitals, 86
medical group offices, 15 imaging centers and five urgent care centers
and stands poised to offer new services.
Operating from a fully depreciated building, the Distribution
Center provides low-unit-of-measure service at a cost of 2.8 percent
against an industry average of about 7 percent, according to Separk.
"Deloitte performed a detailed analysis of our Distribution Center,
and our fully loaded total cost for providing low unit of measure
[just-in-time] to our facilities, is less than the average cost of
bulk delivery to hospitals from national distributors," Trupiano told
HPN. "Having a fully depreciated warehouse on low-value real
estate helps, but our distribution manager, Roger Williams, and his
team are highly productive and focused on customer service. As I have
talked to similar size systems, the number of items in our data base
is significantly less than average, and I believe having our own
warehouse is the glue that holds our standardization program
together."
The warehouse stores approximately $4.5 million in inventory at any
given time that turns every two to three weeks.
The Distribution Center warehouse not only functions as the central
receiving location for all business units but also transports lab
specimens and pharmaceuticals to physician practices, revenue receipts
from practices and mail, as well as handles assembling all code carts
for all WellStar facilities. In fact, supply chain is evaluating
whether to oversee production of all case cart packs in the warehouse,
too.
"Case carts are built in surgical services at our hospitals now,
but I think down the road an opportunity exists to build case carts
centrally out of the Distribution Center," Trupiano said. "This is a
project that we will evaluate closely with our surgical services
leaders over the next 12-18 months."
As a shareholder in Partners Cooperative, which is a regional group
of 15 VHA/Novation members that strive to maximize contracting tiers
for commodities and other products, WellStar and most of its fellow
members spun off a custom procedure tray business venture that
services the group.
Pack Room Inc. provides value to the group in terms of cost
predictability, Trupiano said.
"The major manufacturers are consistently willing to offer a
10-percent guaranteed reduction on custom procedure trays, for
example, until you start to make changes and you gradually lose track
of your cost," he noted. "In this program, cost is transparent; we
have control over manufacturer components, and can predict the cost
impact of changes over time."
Supply chain also inserted itself in the construction process,
which reaps dividends organization-wide, according to Tifft.
"Prior to 2008, purchasing simply processed construction
requisitions utilizing external price benchmarking to obtain
competitive pricing with little to no involvement in vendor or
equipment selection," Tifft said.
Last year, they hired an experienced
construction/capital buyer who participates in weekly construction
meetings to review open projects and also attends regular meetings for
specific projects, as well as works closely with any external
equipment planners recruited by WellStar to offer WellStar-centric
guidance on vendor and equipment selection and negotiation strategy.
Further, in 2009, purchasing began negotiating three-to-five-year
sole-source contracts for capital equipment. To date, WellStar has
inked approximately seven agreements for sterilization and
decontamination equipment, surgical lights, patient beds and
defibrillators. "These agreements shorten the construction timeline
since certain equipment manufacturer and type is pre-determined,"
Tifft added.
C-Suite reach
Based on his division’s
considerable contributions and achievements to date, as well as its
direct path to the C-suite and CEO in particular, Trupiano expressed
measured optimism in supply chain’s eventual elevation to
senior-management prominence.
“We are starting to see
supply chain professionals moving into the C-suite in Chief Resource
Officer roles, but the uptake is slow,” he said. “I think supply chain
professionals need to continue to develop and demonstrate strategic
proficiency and there will eventually be recognition that the skills
we possess can be applied to senior-level roles.”
Trupiano’s team may
be closer to achieving a loftier position among senior leaders.
“Having the right
resources, at the right time, in the right place is absolutely
critical to support our delivery of world-class healthcare,” said Jim
Budzinski, interim president and CEO. “Our supply chain team does this
exceptionally well, and the extensive value the supply chain
provides the system illustrates the importance of the department.
Every WellStar employee should be honored by this recognition and
proud of the hard work put forth by this outstanding group. They are
making a difference in people’s
lives.”
Mike Graue,
executive vice president and Chief Operating Officer agreed and
expressed his support.
“The supply chain
team has done an incredible job in a relatively short amount of time,”
he noted. “In less than three years, we’ve seen a remarkable
turnaround across a very complex spectrum. One of the many strengths
of this department is their ability and willingness to identify new
opportunities. We really feel like we’re just getting started.” | |