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Alliance Medical |
By now, it’s no big revelation that the once
controversial practice of reprocessing has become second nature for many
of the nation’s healthcare organizations. In fact, with recent estimates
showing that more than half of U.S. facilities with 250 beds or more are
relying on reprocessing to stretch their budgets and cut their waste
stream, it seems understandable why some would even say reprocessing is
becoming a standard of practice.
Numerous factors of late have prompted the healthcare
industry’s increasingly growing gravitation toward reprocessing, with
the Food and Drug Administration’s stringent regulations earning the top
spot on the list. Those regulatory requirements that not long ago
spurred confusion and left room for some interpretation are now crystal
clear in the eyes of the reprocessing firms who must follow them – a
development that has led legions of loyal hospital followers to embrace
the practice to the fullest degree.
"There is no longer any ambiguity. We now have a clear
roadmap to follow in terms of the regulatory requirements for
reprocessed devices, including what is expected of us in regard to
510(k) requirements," said Arthur Goodrich, vice president of marketing
and business development for Alliance Medical, Phoenix, AZ.
In November 2004, the FDA completed its review of
reprocessed medical devices that required supplemental validation
submissions under the Medical Device User Fee and Modernization Act of
2002, with the majority of submissions found to be substantially
equivalent to the original devices. Each of the three reprocessing firms
that comprise the Washington-based Association for Medical Device
Reprocessors – SterilMed, Vanguard Medical Concepts and Alliance Medical
– has been vocal about the FDA’s positive impact on the industry. While
working through the stringent regulatory requirements has no doubt been
a challenge, it’s been one the reprocessing firms have eagerly embraced.
Not only has the oversight helped counter claims by original equipment
manufacturers that reprocessing is unsafe, it has raised the level of
awareness in hospitals, making facility administrators and end users
more open to the practice than ever before, sources told Healthcare
Purchasing News.
"Now that the FDA treats reprocessors the same as
original equipment manufacturers, there’s no question which devices are
safe to reprocess. If we don’t have 510(k) clearance for a [Class II]
device, we simply cannot reprocess it," noted Mark Salomon, senior vice
president of corporate development, Vanguard Medical Concepts, Lakeland,
FL. "That has helped alleviate concern from hospitals. If we have that
510(k) clearance, they aren’t worried because they know it has been
[deemed] safe and effective."
The fact that AMDR member companies must also
functionally test each device they reprocess doesn’t hurt customer
confidence levels, either. "That’s a standard that is even more
stringent than those placed on the OEMs," Salomon added.
Each of the AMDR member companies reported annual growth
rates of approximately 50 percent, and in March, the AMDR announced more
than 25 million medical devices had been reprocessed by its members for
hundreds of the nation’s hospitals. Findings from the 12th edition of
the Solucient 100 Top Hospitals: National Benchmarks for Success
further underscored the extent to which reprocessing has become accepted
and adopted in the U.S. hospital sector. According to the 2004 study,
AMDR member companies reprocess medical devices for 87 percent of
America’s top hospitals, including all of the 25 top teaching hospitals,
all of the top 20 large community hospitals, 17 of the top 20 medium
community hospitals, and 14 of the 15 best major teaching hospitals.
That 87 percent figure represents a significant jump over the 69 percent
reported in the 2003 study by U.S. News and World Report.
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Alliance Medical |
Such findings bode well for an industry that has fought
hard to prove its value and commitment to quality. "We aren’t trying to
push the envelope and process all of the devices out there. Not only
can’t we do that because of the regulatory scheme, we wouldn’t even
want to do it," Goodrich explained, noting that AMDR members reprocess
only a small percentage of the numerous devices used by hospitals. "We
never want to lose sight of the fact that when we talk about savings
[generated by reprocessing], we must also talk quality."
Savings spell better care
Still, it’s hard to deny the savings generated from a
well-implemented reprocessing program. On average, reprocessed medical
devices offer 50 percent savings over the cost of a new device, AMDR
reports. According to SterilMed’s CEO, Brian Sullivan, a 250-bed
hospital that follows SterilMed’s best practice program could save
between $100,000 and $200,000 a year.
By reprocessing EP catheters alone, a facility could
save $300 to $400 per case, at a minimum, said Goodrich, adding that EP
catheters can range from just under $100 to $1000 each, with between
three and five catheters used per case.
"I like to classify reprocessing as a supply cost
reduction [strategy]. When you see that hospitals are making 2-3 percent
margins and that they would have to put [millions] on the revenue line
just to generate the same savings that we can offer with a simple
program, you can really see why reprocessing makes sense," said
Goodrich.
It certainly has made sense for Tampa-based University
Community Health System. Since partnering with Alliance Medical roughly
a year and a half ago, the organization has shown annual savings of
approximately $91,000. Marcia Park, nurse educator for UCHS, said she
believes that number will "increase significantly" when contractual
constraints with the health system’s previous reprocessing partner come
to an end. Under those constraints, UCHS is unable to reprocess
compression sleeves and orthopedic devices – two device segments that
have been shown to garner tremendous savings. Until then, the
organization is focusing its reprocessing efforts primarily on
endoscopic instruments.
Suzanne Fleming, supply utilization specialist for UCHS,
said the savings have become easier to realize as more end users
recognize that reprocessed devices don’t translate into lower quality.
Put simply, "if a device is working properly, they aren’t concerned,"
she said.
That’s not to say there still aren’t some obstacles to
overcome, however. Like any practice, compliance issues can crop up and
facilities must be prepared to develop interventions. Fleming noted that
if a surgeon isn’t pleased with a particular item, staff may
automatically assume it’s because it was reprocessed. Rather than risk
being at the receiving end of a surgeon’s discontent, they may opt to
just reach for a brand new device – even though the problem had nothing
to do with reprocessing. "The biggest thing is educating staff and
reminding them that every item is functionally tested before use to
ensure that that it is working as intended," Fleming said. She noted
that education is also invaluable in reminding staff not to place an
order for a new device if a reprocessed item is on the shelf waiting to
be used. "Most of these non-compliance issues aren’t about staff not
wanting to cooperate. It’s just requires ongoing education," she
continued. "Obviously, the better the compliance, the [greater] our
savings."
Take into consideration the environmental benefits of
reprocessing from a waste reduction standpoint and the value becomes
even more magnified. Medical device reprocessing has been shown to
eliminate up to 70 percent of operating room metals and plastics from
the waste stream.
"Environmental stewardship is becoming a top initiative
for many hospitals. In committing to a waste reduction programs, they
are not only working to improve the environment, but also realizing
tremendous savings," said Salomon.
Vanguard’s Advantage and Rapid Return programs were
developed to maximize customers’ waste reduction efforts. With the
Advantage device collection program, hospitals use recycling containers
provided by Vanguard instead of traditional red disposable sharps
containers. Devices are collected and shipped to Vanguard in the
containers, where they are processed. The more devices a hospital
collects, the more it saves; Vanguard reports that a typical hospital
with 15 operating rooms can save as much as $100,000 over a five-year
period. With the Rapid Return program, Vanguard uses a constant supply
of devices coming in from its customers to create a ready supply of
reprocessed devices. For the past two years, Vanguard has been
recognized as a "Champion for Change" by Hospitals for a Healthy
Environments. In 2004, the company eliminated 449 tons of medical waste
destined for landfills through its reprocessing/recycling programs.
Pricier devices take center stage
By and large, industry sources agreed there’s been a gradual shift
in the types of devices being reprocessed. "Clients are motivated to do
more and at higher levels," noted Salomon.
Nearly all of SterilMed’s customers are engaging in
"full suite" reprocessing, Sullivan said. "For the most part, they are
interested in going the distance to drive the most savings." Not only
are a growing number of facilities adopting a broader approach to
reprocessing, many are making a noticeable leap toward high dollar
devices, not just those used in high volume procedures.
Not surprisingly, cardiology and orthopedics have become
two main focus areas for reprocessors. Alliance Medical is looking less
into "sharp" orthopedic devices, and focusing instead on external
fixation devices and others that come with a high price tag. "With a saw
blade, you’re going to save anywhere from 35 cents to a dollar. That’s
great, but with some of these higher cost items, you can be talking
about $300 and $400 savings per instrument. That’s pretty dramatic,"
explained Goodrich.
Some are even crediting reprocessing as a catalyst for
lowering prices of original products – a development that has led some
reprocessing firms to drop certain devices from their reprocessing
portfolios. Several months ago, Alliance Medical ceased reprocessing
biopsy forceps. "We saw the price come down from $65 a unit to around
$8. We discontinued doing forceps because were could no longer reprocess
them and make even a small profit." The same thing is happening with
compression sleeves, which have dropped from upward of $38 per pair to
single digit pricing, he said. "That is the nature of this business. If
we can help a hospital leverage and lower its costs, then we’re all
winners."
Hospitals that reprocess are also coming ahead by taking
the savings generated by the program and putting it back into clinical
areas to improve patient care. "For the first time, we’re starting to
see hospitals making that connection. We are having more and more
[customers] say they are able to provide an additional level of services
with those cost savings," Goodrich said.
OEMs continue fight
Just because reprocessing continues to gain momentum doesn’t mean
that OEMs have given up their fight. According to Salomon, one
noticeable trend popping up on the radar screen is the push by OEMs to
file 510(k) submissions for minor device changes. The goal, he
explained, is to rapidly convert business to the new device and render
the previous device obsolete.
"What we’re seeing happen in some cases is an OEM will
make minor changes and call them major ones. If the OEM is going to the
trouble of filing a 510(k) submission with the FDA, then that means
reprocessors will need one for that device, too." While facilities are
becoming privy to the trend, he said clinicians typically will still
want the "new" device. Receiving 510(k) clearance for a new device can
take anywhere from three months to one year, and in that timeframe, a
health system could easily lose $1/2 million by not being able to
reprocess them, Salomon explained. Before blindly making the switch to a
new product, he urges customers to be informed and ask the vendor to
explain the differences between the devices.
The good news is some OEMs are seeing reprocessing as an
opportunity rather than a threat. In 2003, Alliance Medical and Nellcor
entered a first-of-its-kind co-marketing agreement for pulse oximetry
sensor remarketing, and more groundbreaking partnerships may be on the
horizon, according to Goodrich.
Even so, hospitals may not want to hold out for
partnerships with large device manufacturers that hold the market share
in numerous product segments. Instead, it will likely be the vendors
that have one or two products on the market that will join forces with
reprocessors, predicted Goodrich, adding that savvy hospital purchasers
will play a key role in driving those partnerships.
"There is a tremendous amount of opportunity. Hospitals
are looking for solutions, not situations that put them in difficult
positions through purchasing contracts and requirements. I think we’ll
be seeing material managers continue to be more aware of contracting
solutions that will include reprocessing."