Jill Biden appears in new breast cancer awareness PSA

Oct. 4, 2023
First Lady Jill Biden is featured in a new PSA regarding breast cancer awareness from the Lifetime channel

According to an article from CBS News, First Lady Jill Biden is featured in a in a public service announcement (PSA) on breast cancer awareness month from the Lifetime channel. The PSA aired on Oct. 4.

The article states, “The announcement airs this week on the Lifetime cable network as part of the network's annual breast cancer awareness campaign. A separate public service announcement featuring similar messages from actor Keshia Knight Pulliam and TV correspondent Rachel Lindsay will also be broadcast by the network, the Associated Press reports.”

"Right now, I bet you're busy taking care of everyone else in your life. The mental load of keeping up with work and family is exhausting, when was the last time you took care of yourself?" says Biden in the PSA.

"Take a moment to talk to your doctor about whether it's time for your mammogram or other cancer screenings. There is no one-size-fits-all approach, but we know that early detection of cancer saves lives." She adds.

In 2022, HHS announced that President Biden reignited the Cancer Moonshot with renewed White House leadership and new ambitious goals: to reduce the death rate from cancer by at least 50 percent over the next 25 years, and improve the experience of people and their families living with and surviving cancer—and, by doing this and more, end cancer as we know it today.

CBS News has the article.